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Transition to a creative career — one week at a time.

Creative Path 52
Join the H₂BA² programme InkFox

CP52 WebDeck · Business in a Box

Your whole creative business in one box you own — not six subscriptions you rent.

Website, shop & till, workshop bookings and 1:1 appointments, courses, email list and support desk — one deck on your own domain, payments straight to your own Stripe. Free to talk, no card, no obligation — bring your hardest questions.

Book a free intro call See what's in the box ↓

The deal, in one line

A lifetime licence, from day one.

One build payment and the deck is yours — the licence never renews, never expires, and never grows per-student, per-ticket or per-seat fees. Years two onward cost the £25 + VAT/month Care Plan (updates, support, managed hosting) plus your domain's own renewal, billed at cost, independently, as it falls due. That's the whole list.

Rented elsewhere, the same capability runs ~$1,100 every year before hosting — Kadence Pro $299/yr + LearnDash Pro $399/yr + The Events Calendar Pro $399/yr, each renewing annually (liquidweb.com pricing, summer 2026). By the second year, owning has already won.

First — the bill you're already paying

Add up the rent: Kajabi, Eventbrite, Shopify, Mailchimp, Zendesk, hosting…

Most working creatives pay a stack of monthly and per-ticket fees to a shelf of separate SaaS tools. The CP52 WebDeck replaces the lot with a platform you own: one build payment, then a single £25 + VAT a month Care Plan — hosting on our managed platform, deck updates and basic email support. About what Shopify alone rents for, for the whole deck. Payments go straight to your own Stripe.

What you replacetypical creator stack
  • Kajabi (Growth)courses · community · email · site~£1,890/yr*
  • Eventbriteworkshop ticketing · 6.95% + 59p/ticket, all-in~£745/yr*
  • Shopify (Basic)online shop · before card fees~£300/yr*
  • Mailchimp / Brevothe mailing list · grows with your contacts~£240/yr*
  • Zendesk (Suite Team)support desk · per agent~£540/yr*
  • Managed hostingthe website under it all~£180/yr*
The full shelf, per year~£3,900

Nobody rents all six at once — most working creatives run three or four. Tick yours: the arithmetic still lands the same way.

What you pay insteadCP52 lean owned stack
  • Your Crew builde.g. Gold — the whole owned deck£1,249 once
  • Care Planhosting on our managed platform · deck updates · basic email support£25 + VAT/mo
  • Your own Stripe on the same tickets1.5% + 20p · you'd pay processing on any platform~£175/yr
Recurring, per year~£360
Keep £2,000–£3,500 a year that currently leaves as rent. And that's before the £30,000–£40,000 of a PA: the job InkFox itself takes a real slice of.

*Typical advertised prices, checked summer 2026 — yours may differ; the point is the pattern, not the pennies. Sources: Kajabi Growth $199/mo billed annually (kajabi.com/pricing); Eventbrite UK 6.95% + £0.59/ticket, all-in, eventbrite.com · ticketingfees.co.uk (illustrative: ~200 seats @ £45 = ~£745; your own Stripe on the same tickets ~£175); Shopify Basic £25/mo (shopify.com/uk/pricing); Mailchimp Standard ~£20/mo at a working list size (mailchimp.com/pricing); Zendesk Suite Team ~£45/agent/mo (zendesk.co.uk/pricing); managed WP hosting ~£15/mo typical; Stripe UK 1.5% + £0.20 (stripe.com/pricing); your own mailbox (e.g. Google Workspace) stays your own account. Prefer LiquidWeb's stack? Kadence Pro ($299/yr) + LearnDash Pro ($399/yr) + The Events Calendar Pro ($399/yr) is ~$1,100/yr renewing forever, before hosting at $6–$24/mo (liquidweb.com, summer 2026). Prefer to piece it together on WordPress? LearnDash ($199/yr) + The Events Calendar Pro ($199/yr) + Brevo Business (~$18+/mo) lands in the same £1,500–£2,400/yr range.

What's in the box — meet your Crew

One deck, eight specialists: each module wears one hat and they work as one. Every tier below is a complete, tradeable business — and every module links to its own page (or a live demo).

  • Beaconyour always-on site — the spine every Crew rides

    A lean, lightning-fast website from static HTML/CSS (no WordPress, no database — that's why it's fast), with a choice of skins and a bespoke builder.

    Meet Beacon →Live demo →Read more →

  • Forgeyour shopkeeper — shop & till

    Your own online shop and a real card terminal (WisePOS E), built for complex product taxonomies, zones-and-rates shipping and refunds — the same engine that runs a live craft-barn till. Case study: Cornish Craft Barn.

    Meet Forge →Live demo →Read more →

  • Gatheryour bookings coordinator — events & 1:1

    Workshops and group events plus 1:1 Zoom and coaching-slot booking, oversell-proof, on your own site. One engine that replaces Booksy and Eventbrite.

    Meet Gather →Live demo →Read more →

  • Summityour course builder — LMS, cohorts, memberships

    A full course platform with drip content, certificates, community message boards — and its own iPhone app for your members.

    Meet Summit →Live demo →Read more →iPhone app →

  • Compassyour relationships manager — CRM & newsletter

    Your own contact 360, consent-safe newsletter and campaigns, synced to every purchase, booking and course — digital and physical alike. In every Crew tier.

    Meet Compass →Live demo →Read more →Email engine →

  • Studioyour content creator — plan, write, publish

    Content and social planner: frameworks, a calendar, collateral — the marketing engine room for everything the rest of the Crew sells.

    Meet Studio →Live demo →Read more →

  • Ledgeryour bookkeeper — accounts, VAT-ready

    Bank feed in, every line coded per revenue stream, VAT return prepared for your approval. Built on returns we've actually filed.

    Meet Ledger →Meet Ledger →Live demo →

  • Hearthyour support agent — help desk + AI concierge

    A customer help desk with an AI concierge that answers from your own content and hands off warmly to you — the same one answering on this site right now.

    Meet Hearth →Live demo →Read more →

  • InkFoxyour chief of staff — the AI that runs the Crew

    Raise your own Inkling: an AI orchestrator and PA that knows your business and works your tools. Always optional — the Crew runs perfectly without it.

    Read more →

  • Sidekickyour whole business, in hand

    The deck in your pocket: today's sales, bookings, messages and must-dos on your phone — glance, act, get back to making.

    Meet Sidekick →Live demo →

  • PulseIN BUILDyour analyst — business metrics & advisory

    Cross-Crew analytics: what's selling, what's growing, what needs attention — with plain-English advisory. In build now.

One build, yours to keep — compare the Crews

What's included Presence£379 Academy£549 Bookings & Events£549 Shop£699 Gold£1,249Everything
Beacon — your owned website✓✓✓✓✓
Compass — CRM & newsletter✓✓✓✓✓
Studio — content planner (+ AI, your key)✓✓✓✓✓
Summit — courses, cohorts & memberships—✓——✓
Gather — workshops & 1:1 appointments——✓—✓
Forge — online shop & card till———✓✓
InkFox — the AI PA that runs itadd-onadd-onadd-onadd-on✓
Payments straight to your own Stripe✓✓✓✓✓
One build payment£379£549£549£699£1,249

Every Crew then runs on the £25 + VAT/month Care Plan — hosting on our managed platform, deck updates and basic email support. Prefer the guided tour? Open the Demo Cockpit →

Every Crew includes

  • LiveNightly backups, 14-day retention
  • LiveAuto-renewing HTTPS on every page
  • LiveServer malware monitoring
  • LiveDeck updates & email support (Care Plan)
  • LiveNo per-student, per-ticket or per-seat fees — ever
  • In buildOff-site backup copies
  • In buildEdge DDoS protection & firewall (Cloudflare-fronted)
  • In buildStaging site for big changes

Badges are the real state, same grammar as everywhere on this site — an In build line becomes Live when it's true, not when it's convenient.

How it works

Demo → onboarding → keys in your hand.

  1. 1 · See it run a real business.Come to a demo event: the same deck that runs our own shop, workshops and support, driven live — warts-and-all, no staged screenshots.
  2. 2 · One onboarding page, not a project plan.Your domain (bring one or we register it), your own AI account (guided, five minutes, spend-capped), your package — then terms and payment, with Klarna and Clearpay-style spread options at checkout.
  3. 3 · We build, you own.We port or build on your domain and hand you the keys. Your Stripe, your data, your deck — if we vanished tomorrow, your business wouldn't.

That onboarding flow is being built into the deck itself right now — ask to see it at the demo.

Waitlist · launching

Your own AI PA: the work of a £30k-a-year assistant, for the price of the tools it runs on.

InkFox is the AI co-pilot Damian built to actually run a creative business: triaging the inbox, watching the calendar, drafting the writing, routing every job to the right model, keeping its own costs on a leash. Install it, answer a few questions, and your Inkling comes to life: your version, in your voice, on your machine.

  • You own it: not a rented SaaS seat. It runs on your Mac, your accounts, your keys.
  • Hard spend caps, built in: a bad evening can’t quietly cost you £45.
  • In your voice: drafts and replies that sound like you, not a chatbot.
  • No black box: you understand every part, because the install is the walkthrough.
Join the InkFox waitlist →

No payment taken. Free methodology pack while you wait.

InkFox Layer Tower: the build, floor by floor.
The Control Tower: how it orchestrates your lanes.

The rest of the stack

Each product below runs somewhere in our own business already. Badges are the real build state, straight from the register.

Crew Presence sellable now

The CP52 Web Platform

A bespoke website you own (choice of skins, lean & fast), then pick your engines: shop & POS, events & 1:1 booking, LMS & community app, owned CRM & CP52 Mail. Payments straight to your own Stripe; no platform fees. Crew Presence is the operating start (site + CRM & newsletter + content planner); add the money-maker you need — courses, bookings or shop; Crew Gold is the full stack plus InkFox. The frame on the right is a real kit build.

Crew Presence £379Academy / Bookings £549Shop £699Gold £1,249
See the platform →
Live

Technical Papers

Seven plain-language papers on training your AI and building the InkFox system. £4 each, six-pack £17, all seven £20.

Read the papers →
In test

Courses + LMS

A full learning platform that embeds in any site with one script tag. White-label, your brand, your Stripe.

See the LMS →
WP edition live

Events + Workshops engine

Oversell-proof workshop bookings on your own site. The WordPress edition books real workshops today.

See the engine →
In build

Support suite

CP52 Desk + Concierge: grounded AI answers with citations, and money questions always reach a human.

How it works →
Live

Plugins + tools

SureCart POS, Catalog+, Workshop Launcher, Bricks Helper, Quick Find and more, for creatives on WordPress.

Browse the tools →
Register interest

The H₂BA² Programme

The flagship 52-week guided path from creative drive to a creative career. Register interest for the next cohort.

See the programme →
Live

The shop

Buy the papers and the six-pack bundle directly: checkout runs on our own engine, the same one you can own.

Visit the shop →
7 technical papers live and selling today
708 workshop attendances by 330 individual students
1,000+ workshop places booked at the Barn since April 2024
A real business every product runs on mine first, not a demo

How to read our badges

Honest status, on every card.

Every product on this site carries the same grammar: LIVE means it runs in the real world today, TEST means it works on our test rails and hasn’t taken live money yet, IN BUILD means we’re building it now and will say so, and WAITLIST / REGISTER INTEREST means it’s coming and you can be first in the door: no buy button until it’s truly ready.

We’d rather be honest than oversell; it’s the same standard we hold our own tools to before they touch our own business.

The next step is a look, not a leap.

Book a free 30-minute intro call and we will map your current setup onto a Crew together. Prefer to poke around alone first? The Demo Cockpit is open. And if you just want the method on paper, the technical papers start at £4.

Book a free intro call Open the Demo Cockpit →